SEO for Your Google Search Dominance
In our search engine optimization effort, we focus primarily on top rankings on Google. Some business owners often ask whether the Google SEO can bring up their rankings on Yahoo and Bing and whether they should pay any attention to search engines other than Google.
If a web site is well-ranked on Google, the search engine optimization is very successful. Each search engine applies different criteria when evaluating web sites and each search engine has its unique ranking algorithm. In the ideal world, it is best to have your web site listed at the top of all 3 major search engines for your target keywords. However, sometimes that is very difficult or impossible to accomplish. As a business owner, your top priority should be on Google for the following reasons:
- Top Google rankings are the hardest to get. – Having top rankings on Yahoo and Bing is much easier and can take much shorter time. Google takes into account many factors, including the keyword placement on the site, the quality of the web content, the history of the site, the length of the domain name, the previous SEO work done and the number of external links. Plus, Google weigh these factors of your competitors’ web sites. The complexity of Google’s algorithm makes getting top rankings more difficult.
- Google brings more visitors. – With the same top rankings on all major search engines, Google can bring 10 times more traffic than Yahoo or Bing. The word “Google” has become synonymous with “web search”. The majority of web users rely on Google, instead of Yahoo and Bing. It is estimated that 60-80% of all web searches are conducted at Google. If your web site dominates on Google, you have the competitive edge.
- Google is where the competition heats up. – Your competitors may have already realized that Google is the place to win the internet marketing war. They may have invested a large amount of time and money in order to gain the dominance. This makes it even more valuable to be found on Google in order to beat your competition.
- Top Google rankings often mean top rankings at Yahoo & Bing. – Very often, top Google rankings are translated into top rankings at other search engines. In spite of their differences, the algorithms used by search engines are not completely different. Most of the SEO techniques that work well for Google may work well for Yahoo and Bing.
- SEO for Google first. – The algorithms used by Yahoo and Bing are significantly different from that used by Google. If your site has gained top rankings at Google, doing too much to increase your Yahoo and Bing rankings may hurt your Google rankings. It is certainly counterproductive to increase your rankings at Yahoo and Bing at the cost of the top Google rankings.
Google Search Engine Optimization Brings the BEST Result
Google’s search dominance has been steadily increasing over the past 5 years. In term of search accuracy, Google outperforms Yahoo and Bing. Google’s dominance is unlikely to change in the next 5 years. Search engine optimization has become Google SEO.
At our Minneapolis search engine optimization firm, our primary focus is to increase our clients’ web sites rankings on Google. Google is known for its fast changes of its algorithm. During the year 2009, Google revised its algorithm over 550 times. It takes Google SEO professionals to stay on top of these changes. Our clients have seen their Google rankings increased dramatically after starting with our services. More importantly, we maintain these top Google rankings. Call our Minneapolis Google SEO experts and we will be happy to tell you how you can take advantage of top rankings and beat your competition on Google.